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Understanding MicroStrategy: A Quick Company Overview

  • November 27, 2024
  • Coach JP Money
MicroStrategy began as a business intelligence and analytics software company, now the company is making headlines by adopting Bitcoin as its primary treasury reserve asset, transforming its identity and market perception. This bold pivot turned MicroStrategy into a pioneer of cryptocurrency adoption. Learn how this innovative company evolved from a software leader to a Bitcoin powerhouse.,

MicroStrategy Incorporated (ticker: $MSTR) is a leading business intelligence and analytics software company founded in 1989 by Michael Saylor.

Headquartered in Virginia, the company specializes in helping organizations harness data to drive better decision-making. While its software business has been highly successful, MicroStrategy has gained significant attention in recent years for its bold adoption of Bitcoin as a treasury reserve asset.

MicroStrategy’s Stock Performance: A Historic Snapshot

MicroStrategy’s stock price has experienced dramatic changes over the last five years, reflecting its transformation into a Bitcoin-focused company. Here’s a breakdown:

  • 2019: MicroStrategy’s stock traded relatively flat, reflecting its stable but unremarkable performance as a software company. Prices hovered around $120 to $150.
  • 2020: The Bitcoin pivot began. As the company announced its first Bitcoin purchases in August 2020, the stock soared, closing the year near $390, as investors rallied behind Michael Saylor’s bold strategy.
  • 2021: With Bitcoin hitting new all-time highs, MicroStrategy’s stock skyrocketed, peaking at over $1,300 in February 2021. However, it later declined as Bitcoin’s price fluctuated, reflecting the stock’s close correlation with Bitcoin’s performance.
  • 2022: A challenging year for cryptocurrencies, including Bitcoin. MicroStrategy’s stock faced significant volatility, dipping to as low as $134 as the broader crypto market entered a bear phase.
  • 2023-2024: With Bitcoin rebounding and institutional interest growing, MicroStrategy’s stock climbed back to over $400, as of late 2024, reaffirming its position as a leveraged play on Bitcoin’s price movements.

Click to Check the Current Stock Price for MSTR on Yahoo Finance

How to Buy MicroStrategy Stock

Investing in MicroStrategy is straightforward, as it is a publicly traded company listed on the NASDAQ exchange under the ticker symbol $MSTR. Here’s how to get started:

  1. Choose a Brokerage Account
    Open an account with a reputable online brokerage such as Fidelity, E*TRADE, Robinhood, or Charles Schwab.
  2. Fund Your Account
    Deposit funds into your brokerage account. Ensure you have enough to cover the stock price and any associated fees.
  3. Search for $MSTR
    Use the brokerage platform’s search function to find MicroStrategy by its ticker symbol, MSTR.
  4. Place Your Order
    Decide how many shares you want to buy and place an order. You can choose between:

    • Market Order: Buys the stock immediately at the current price.
    • Limit Order: Buys the stock only at a specific price or lower.
  5. Monitor Your Investment
    Keep an eye on MicroStrategy’s stock price and the broader cryptocurrency market, as $MSTR’s performance is highly tied to Bitcoin’s price movements.

Who Should Consider Investing?

MicroStrategy stock may be appealing if:

  • You’re bullish on Bitcoin’s long-term growth but prefer to invest through a traditional stock market vehicle.
  • You understand and can tolerate the volatility associated with both Bitcoin and leveraged investments.
  • You’re interested in a company that combines a strong software business with innovative financial strategies.

For those intrigued by Michael Saylor’s vision, MicroStrategy represents a unique way to bet on the future of Bitcoin while also gaining exposure to a cutting-edge tech company.


A Coach JP Money Special Report

Bitcoin For Dummies: How Michael Saylor’s MicroStrategy is Elegantly Transforming Corporate Finance with Bitcoin


 

Coach JP Money

Charles Bivona Jr., aka Coach JP Money, is a business strategist, financial coach, and founder of CoachJPmoney.com. A lifelong entrepreneur, he launched his first real estate deal at 17 and went debt-free by 1998. Since then, he has built national media brands, advised small businesses, and helped clients grow online using smart strategy, digital tools, and creative grit.

An expat living in Baja, Mexico, Charles also writes and produces music as Johnny Punish and lives off-grid at Hacienda Eco-Domes, a sustainable retreat he built with his wife. Through providing small business services, coaching, writing, and podcasting, he’s on a mission to help others win their future—on their terms.

Read his full bio at PunishStudios.com >>>

www.coachjpmoney.com
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