About Us

Founded in 2024 by serial entrepreneur Charles Bivona Jr., Coach JP Money has evolved into a forward-thinking consulting and service firm specializing in AI-driven marketing, website creation, and smart growth strategies for small businesses.

A New Generation, A New Frontier

In 2025, Charles was joined by his son, Charles J. Bivona (aka Handorow), an emerging force in AI marketing and automation.  As AI Specialist and Partner, Charles J. leads our innovation efforts — building custom AI agents, streamlining marketing workflows, and helping businesses harness the power of new technology to scale smart.

Together, this father-son team combines time-tested entrepreneurial wisdom with cutting-edge AI capabilities to help small business owners succeed online — faster and more efficiently than ever before.

What We Do

We help small businesses build a complete online presence — or improve what they’ve already started. From sleek websites to powerful AI agents and marketing game plans that actually get results, we bring strategy, tools, and execution together under one roof.

Our Services Include

✅ Website Design & Optimization

✅ AI Chatbot & Agent Development

✅ Strategic Marketing Plans

✅ Automation & Sales Funnel Builds

✅ Consulting, Coaching & Creative Problem Solving

How We Work

We offer flexible engagement models — including flat fees, performance-based pricing, and even equity partnerships. We’re not just vendors; we’re invested in your success.

Our Mission

We believe in a future where small businesses don’t just survive — they thrive through smart systems, honest branding, and bold digital strategy.

At Coach JP Money, our mission is to help small business owners win their future by bringing the best of AI, marketing, and human creativity together — without the fluff or the hype.

Legacy + Vision

Charles Bivona Jr. is not just a business builder — he’s also a father, grandfather, and mentor who’s been happily married to his wife Betty for over 40 years. With three successful adult children and seven grandchildren, family remains at the heart of everything we do.

This is more than business — it’s about building a legacy of success and sharing the knowledge, tools, and energy to help others do the same.

Ready to Build Something Great?

Let’s talk about your goals and how we can help you reach them.

Whether you need a strategy, a site, or an entire AI-powered system — we’re here to help you win.